Inspiration for Thinking Outside the Box- Dr. Jill Bolte Taylor, Neuroanatomist Why you should listen to her: Dr. Taylor uses her brain research and experience with her own stroke to inspire us to think creatively. "Although the stroke damaged the left side of her brain, her recovery unleashed a torrent of creative energy from her right. From her home base in Indiana, she now travels the country on behalf of the Harvard Brain Bank as the 'Singin' Scientist." (To view prior videos featured here, please scroll to the bottom of this page.)

Monday, March 9, 2009

Values Based Branding

An organization’s marketing and communications efforts can be substantially enhanced by creating an effective branding strategy. Here’s a video about a values based approach to branding:

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